Ad campaign and $50K sweepstakes aimed at driving mobile engagement
Negotiations continue, with MLS seeking prominent placement of listing agents' contact info, linkback to public-facing website
Ads play up pitfalls of inaccurate, stale listing data
Top Producer alerts agents when homes near fence-sitting prospects are sold
'We are no longer focused on Internet portals for traffic acquisition'
Movoto breaks into top 10 most visited real estate websites, surpasses Redfin
Agents can buy ZIP code-level ads on the portal
Portal receiving direct listing feeds from more than 1,000 brokers
More than half of unique visitors to Zillow-Yahoo network were mobile users
Smart brokers will adapt to challenges posed by Zillow, Trulia, realtor.com
Lessons from Uber: Are brokers the cab companies?
Agents could benefit if campaign boosts traffic, site awareness
Technology has only shifted the point in time at which great agents are called upon
Number of listings on realtor.com up 9.5 percent from a year ago, to 1.84 million
Consumers may see agent transaction history data, but not list-price-to-sale-price ratio or days on market