Boomsday isn’t a fantasy, Oliver Graf writes. It’s what happens when years of pent-up demand hit a turning point. And that point is coming soon
These 5 simple phrases from Jimmy Burgess have helped countless agents win more listings, close more buyers and lead to more cooperative transactions with other agents
Alyssa Stalker offers a simple step-by-step process to help agents evaluate their brand, find what’s out of sync and realign their message with who they are now
From Grammarly’s rebrand to TikTok’s red carpet and Starbucks’ merch meltdown, everyone’s fighting for attention. Here's what real estate agents can learn
FHFA Director Bill Pulte ordered the mortgage giants to start using VantageScore 4.0 in July. But adoption is a 'complex, technical and arcane' process that could drag into next year
The co-branded marketing platform directly integrates with MLS property data and automatically delivers print and digital listing campaigns to agents via the firm's AI-powered concierge
LGBTQ+ Real Estate Alliance President Tommie Wehrle shares her advocacy history, plans for the organization and the key to navigating political divides
When your systems, signage and service are dialed in, trust becomes traction
Incoming CEO Kaz Nejatian said Opendoor acquired 230 homes in the last week of October, about twice the pace of acquisitions when he took over on Sept. 15
EXp's recruitment and retention strategy took center stage during the brokerage's Q3 earnings. The company also stressed its ability to compete in a rapidly changing competitive landscape
Average monthly unique users to Realtor.com sites fell 6.5% compared to the prior year. The company said it had 72M average unique monthly users in the most recent quarter
Mia, a generative AI loan officer assistant that UWM rolled out in May, has made more than 400,000 calls — often to alert past clients they can refinance their mortgage at lower rates
Become a digitally literate consumer when you engage in protecting yourself and others from misinformation and lies, security expert Robert Siciliano writes
In a motion to transfer the copyright infringement lawsuit from New York to Washington, Zillow criticized CoStar's legal tactics and its numerous press releases regarding ongoing cases
Opinion
Leadership is not something you do once you get the title, Lori Muller writes. It’s something you do every single day in every environment you’re in
End of year planning should be at the top of your to-do list now. Erica Ramus shares strategies to make it more effective and more impactful