Opinion
How boutique brokerages can thrive as big brands merge
Marketing and transformation experts Troy Palmquist and Lauren Henss discuss the future for smaller indie brokerages in the face of rampant real estate industry consolidation
by Troy Palmquist AND Lauren Henss Dec 8
What you should NOT delegate to a financial planner
Delegating financial tasks can free up your time, but some decisions should never leave your hands, Amanda Neely writes. Here's what to keep close
by Amanda Neely Dec 8
11 reasons homesellers should list during the holidays 
Agents who lean in during the holidays, coach Darryl Davis writes, are the ones whose businesses end the year strong and start the new year already ahead
by Darryl Davis Dec 8
How to help sellers price homes strategically in a shifting market
The right pricing strategy gets your seller client to the closing table faster and helps them achieve their real estate goals, Luke Babich writes
by Luke Babich Dec 8
Listings, leads and Zillow's climate data reversal: The Download
Catch up with the latest on everything listings, from Zillow's climate data switch to pricing and marketing your next listing
by Christy Murdock Dec 7
Pantone courts controversy with its 2026 color of the year
Political statement? Recession indicator? Just plain boring? Pantone's Color of the Year has stirred up lots of opinions online
by Christy Murdock Dec 5
Opinion
Bess Freedman: The big bamboozle of private listing networks
The Brown Harris Stevens CEO talks about the real-world impacts of private listing networks on agents, clients and the price discovery process
by Bess Freedman Dec 5
Finding Financial Freedom: Buy possibility when you buy property
Coach Melanie Klein profiles financial expert and real estate investor Austin Lampson, who exemplifies why real estate is still one of the world's most reliable paths to wealth
by Melanie Klein Dec 4
Real estate marketing lessons I learned from a greasy mechanic
The real estate industry has an addiction to hot leads, Josh Ries writes. Learn from the marketing strategy of a successful auto mechanic to shift your attention
by Josh Ries Dec 4
Lesson Learned: Play the long game as you build your brokerage
Find out how this New York City broker got his start, and learn about the core leadership principles that guide his success
by Christy Murdock Dec 4
6 housing market predictions for 2026, according to an economist
From mortgage rates to homeownership rates and more, Windermere’s Principal Economist Jeff Tucker provides insights tailor-made for 2026
by Jeff Tucker Dec 4
Do AI cost estimates hurt more than they help?
No algorithm can replace the discipline, expertise and trust that real estate agents bring to home pricing estimates, Lindsey Harn writes
by Lindsey Harn Dec 3
Real (Estate) Talk: Can a 50-year mortgage offer any benefits?
Author and broker Dr. Lee Davenport explores the pros and cons of the 50-year mortgage for consumers and advises caution
by Lee Davenport Dec 3
How to spot the latest wave of text scams targeting real estate pros
Find out how to spot the language that indicates a real estate agent scam, so you can stay safe and protect your pocketbook
by Christy Murdock Dec 3
Yes, you do buy real estate leads! You just don't realize it yet
Don't ignore the potential of paid leads, Josh Ries writes, especially if you're spending your time and energy generating leads on your own
by Josh Ries Dec 3
Opinion
Buyer's agents charge too much? An agent's response to the CPC
The Consumer Policy Center still thinks commissions are too high. Cara Ameer writes that buyers and their agents should be allowed to determine the value of competent representation
by Cara Ameer Dec 3