5 tips for building your 2022 marketing budget
If you want to develop a strategic (and effective) marketing budget for 2022, there are several important factors you need to consider. From creating markers for measurement to starting your planning early, here are a few tips that'll come in handy
We're going indie this November at Inman
All this November at Inman, we’ll explore what indies are doing to meet the moment as the market shifts
by Inman Nov 1
$177M Malibu home sale sets new California record
The sale of fashion mogul Serge Azria's 7-acre property in Malibu, California, for $177M, has set a new record in the golden state. The buyer was venture capitalist Marc Andreessen
What real estate agents need to know about soundproofing
Nobody likes unwanted, distracting noise. Every property can benefit from soundproofing to some degree, particularly in multifamily dwellings. Here's what you need to know about soundproofing options so you can better serve your clients
by Gerard Splendore Nov 1
5 ways experienced brokers can help new agents gain confidence
New agents often find success from the get-go when they approach every aspect of the job with confidence. As a leader, you can help rookies find their feet and grow that confidence by providing valuable advice, encouragement and motivation
by Santiago Arana Nov 1
Listing 'mafias,' the Amazon of real estate and other Connect standouts
This year's highlights included the escalation of a Zillow-CoStar cold war, warnings that the market could turn and countless tips for agents who want to thrive in any kind of market
by Jim Dalrymple II Nov 1
Compass snaps up 3 Warburg agents on heels of Coldwell acquisition
Three top-producing Warburg Realty agents said their reasons for leaving preceded the brokerage's recent acquisition by Coldwell Banker
by Daniel Houston Nov 1
Pocket listings are still around, but the off-market landscape is evolving
Two years after the National Association of Realtors approved the Clear Cooperation Policy, pocket listings are as strong as ever. This is Inman's first story in a 5-part series
by Jim Dalrymple II Nov 1
Real estate agent/financial advisor talking to a client in front of a house
Persuasion is a tool of the trade for real estate agents. Yet when it comes to the commission conversation, many agents seem to struggle to demonstrate their value
by Bernice Ross Oct 29
4 simple ways to create a positive culture at your real estate brokerage
'I believe that you can't oversee from afar,' Creig Northrop told an in-person audience at Inman Connect Las Vegas on Thursday
Buyer beware! 6 iconic horror movie houses
Even in horror movies, it's all about location. Here are six classic scary movies centered on houses you'd never want your buyer to send you from Zillow
by Craig C. Rowe Oct 28
KW mega team Hergenrother Realty rebrands as Livian
The company also received an investment from Keller Williams, which should allow it to keep expanding
by Jim Dalrymple II Oct 28
These are Inman's innovators of the year
Knock, Homeward, Ribbon, eXp and others were honored Thursday at Inman Connect for their innovative approach to the real estate industry
by Jim Dalrymple II Oct 28
7 videos that will change the way you communicate with clients
If you’re looking to scale your business without sacrificing your communication with clients, start shooting videos that explain the next steps in their process. Not only will these videos help you as an agent, your clients will be better served as well
by Jimmy Burgess Oct 28